Odoo Social Marketing, Manage Your Social Network Efficiently
The use of social networks has increased exponentially in recent years, making it a fundamental tool to publicize, advertise, promote and even position the products and/or services of a company. Social networks have a large amount of information about users, and this makes it possible to target our ads with great precision based on their interests, behaviors, and characteristics. You have no excuse for not reaching your ideal customers!
As a Marketing strategy, social networks don’t only promote products but can gather relevant market information through the use of comments, likes, and shares for the purpose of brand positioning within the target market. Another advantage of this platform is it can be used by companies of all sizes due to its flexible budget. Companies have more and more presence in this channel, thanks to its good results and to the fact that potential audiences are there. With the help of the Odoo Social Marketing Module, managing your social network marketing campaign has never been easier.
Plan, monitor, and analyze your accounts in one place: Find new customers and keep users’ engaged.
According to Statista, in 2018 there are 2.62 billion users of social networks worldwide. In fact, the vast majority of internet users use social media.
Being present on Social Media increases awareness, connects you with your customers, boosts leads, and income. It can also provide customer support and help broadcast important company news and messages.
On top of that other Odoo modules provide detailed analytics about your marketing campaign. With more information about your marketing campaign, you can develop a more effective social marketing strategy.
Reach your audience anywhere on the Web: Time-sensitive messages.
When push notifications arrive, the user’s focus quickly shifts to it, immediately capturing attention. The short and straightforward messages allow users to read the messages from the corner of their eye, and click on them if interest is triggered.
Turn visitors into leads and customers into happy users: Start conversations at will
Studies prove that Live chats can increase conversion rates by 40%. Users respond well to live chats; it gives them a chance of real-time interaction. It allows you to proactively engage with visitors, which is a crucial part of a positive customer support experience.
